الرئيسية / الوظائف / Needed Digital Marketing Specialist

Needed Digital Marketing Specialist

Job Title

Digital Marketing Specialist

Job Purpose and Summary

The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs to support expansion and growth of the company services and products. This role requires an in depth knowledge of the company’s products and market goals. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of field practices, concepts, and procedures. Marketing specialists rely on judgment in planning and experience to accomplish identified goals.

Job Duties and Responsibilities

• Design digital media campaigns aligned with business goals
• Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
• Manage end-to-end digital projects
• Establish our web presence to boost brand awareness
• Maintain a strong online company voice through social media
• Liaise with Marketing, Sales and Product development teams to ensure brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs
• Owning and maintaining site analytics, metrics, and campaign reporting
• Planning, development and execution of national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables.
• Managing digital agency relationships, day-to-day production, as well as campaign budgets and
schedules

Required Qualifications

• 3-5 years of experience
• BSc degree in Marketing, Digital media or relevant field
• Experience in e-commerce retailing is a plus
• Proficient with Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver

Knowledge, Skills, and Abilities

• Familiarity with content design and content management systems
• Excellent analytical and project management skills
• Strong verbal and written communication skills
• Experience with visual communication principles
• Deep understanding of digital marketing
• Experience managing successful social media campaigns, and a solid understanding of social marketing.
• Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
• Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
• Strong management skills, excellent oral and written communication skills.
• Experience delivering digital campaigns for mainstream products and services

CVs to be sent to [email protected]

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